how did a pile of plastic inspire the 3 bears wooden dinner set ?
Over the last 10 years this pile of plastic’s been slowly growing taller in my kitchen cupboard. Why did I need all this plastic? Well when you have a baby weaning and toddlers needing drop-proof tableware, plastic seems like the answer. But is it really? When it’s all shiny and new plastic is certainly appealing but I’m here to testify my pile hasn’t aged well. It’s dull and covered in scratches.
the problem with plastic
On top of this, creating plastic damages the planet. Moreover, it takes 1000 years to degrade, all the while doing more damage. Even more worryingly, we’re becoming increasingly aware of just how bad exposure to plastic is for us with its toxins . The negative impact of human health is too extensive to go into here but the full extent of it can be read in Plastic & Health: The Hidden Costs of a Plastic Planet. The report was authored by the Center for International Environmental Law (CIEL), Earthworks, Global Alliance for Incinerator Alternatives (GAIA), Healthy Babies Bright Futures (HBBF), IPEN, Texas Environmental Justice Advocacy Services (t.e.j.a.s.), University of Exeter, and UPSTREAM. If you want a helpful summary here’s the plastic pollution coalition’s helpful summary.
inspired to make an eco friendly, healthy alternative
So I wanted to design an alternative to my pile of plastic bowls, plates and cups. Items for future babies, toddlers and kids to use safely that wouldn’t pollute the Earth or damage their health. I set myself a brief to produce a wooden dinner set that would be:
- as tough, lightweight and unbreakable as plastic.
- not gimmicky. That panda shaped weaning bowl’s cute now, but all too soon your baby becomes a toddler and its usefulness is over. Longevity of design is key. Items need to be useful for the whole family not just for a couple of years but many.
my design process
refining the design
exclusive pre-launch virtual event
Follow the rest of the story by reading my journal entries over the course of this month (July 2020). If you want to be among the first to see the whole collection then become a ‘heartie’ subscriber by completing the form below. This guarantees you’ll be sent an invitation to the 3 Bears Pre-Launch Virtual Event on the 30th July. Your invite will contain a password to access a secret area on my website. Here you can browse the collection and receive 20% off any 3 Bears Woodware during the 24 hours before the official launch on the 31st July.